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Using the same experimental approach that is embedded in the Group's DNA, the Archive collects, preserves and promotes all the company's documents, and it meticulously recounts the inspirations, the values, the innovations and the phases of Benetton's history.
For further information:
Via della Cartiera, 1
31050 Castrette di Villorba
Requests to access the Archive and its services must be sent in writing (including email through the contact form at Contacts) and must be specifically authorized by the person responsible. The request must provide personal details, as well as the aims and content of the research.
THE ARCHIVE'S OFFICES AND HOLDINGS
The Archive occupies an area of 1,300 square metres, with a space dedicated exclusively to storage and an area for research and consultation that houses all the company's documents and is largely split among two main themes: product and communication.
Among the most interesting product items, historic knitwear is surely worth mentioning. The knitwear archive (housed in Ponzano) is organized by product categories and consists of 12,000 items. The archive includes other materials also, such as samples of fabric, sketches, weaving patterns from the 70s to date, a collection of knitting stitches, old fashion magazines, technical charts, colour palettes of the 70s and 80s, a yarn archive and colour and yarn references currently in use.
Communication materials include a wide collection of fashion editorials, catalogues, advertising campaigns, commercials, billboards, window display material, periodicals and photographic material from the mid-60s to the present. The Archive also preserves real-estate design plans (stores, plants, headquarters), and all the accounting and administrative documentation.
This area also houses some historic machinery (including the first dyeing vats, weaving machines and shoe making machines,) that bear witness to Benetton's steady technological evolution.
In addition to the Benetton Archive space, a display area of 2,000 square metres houses a selection of advertising campaigns tracing the history of the company's communication from the 60s to the present as well as 16 Formula One racing cars attesting to Benetton Group's 19-year participation - from 1983 to 2001 - in the world's highest-class racing championship.
ENHANCEMENT AND PROMOTION ACTIVITIES
The Benetton archive is fully consistent with the recent and popular trend for cultural appraisal through company and fashion archives. It is a valuable consultation tool for the Group's designers and collaborators and is accessible, upon request, to students, researchers and other professionals.
Archive officials have been invited on various occasions to participate in or to host professional meetings
NOVEMBER 23rd, 2016
SPEECH DURING THE CONFERENCE 'LA BELLEZZA NEGLI ARCHIVI: L'IDENTITÀ D'IMPRESA NELLA NARRAZIONE DIGITALE' (BEAUTY IN ARCHIVES: COMPANY IDENTITY IN THE DIGITAL NARRATION) ORGANIZED BY SCHOOL OF DOCTORATE STUDIES - IUAV UNIVERSITY OF VENICE, DOCTORATE IN ARCHITECTURE, CITY AND DESIGN, DESIGN SCIENCES CURRICULUM AND MUSEOLOGY OF DESIGN RESEARCH GROUP, WITH THE SUPPORT OF THE INDUSTRIALISTS' ASSOCIATION UNINDUSTRIA TREVISO, AIS/DESIGN (ITALIAN ASSOCIATION OF DESIGN HISTORIANS) AND AIAP (ITALIAN ASSOCIATION OF VISUAL COMMUNICATION DESIGN).
SEPTEMBER 1st, 2016
SPEECH ON THE ISSUE 'HOW OUR HISTORY GENERATES BUSINESS VALUE' DURING THE 'HISTORY MARKETING SUMMIT' HELD IN STOCKHOLM AND ORGANIZED BY CENTRUM FÖR NÄRINGSLIVSHISTORIA (CENTRE FOR BUSINESS HISTORY).
FEBRUARY 5th, 2016
ORGANIZATION OF THE WORKSHOP ANAI GIAI - 'RISERVATO PERSONALE' RIORDINO, INVENTARIAZIONE, VALORIZZAZIONE DELLE CARTE DEL PERSONALE.
VIDEOS OF THE SPEECHES
PAOLA CHIAPPONI E GIANCARLA ELENA MOSCATELLI, ARCHIVIO STORICO INTESA SAN PAOLO
Human resources management in two examples of banks with a regional dimension: Banco Ambrosiano and Banca Cattolica del Veneto
BARBARA COSTA, INTESA SAN PAOLO HISTORICAL ARCHIVE
'All the wealth of details that make up a human life': the staff cards of the Cassa di Risparmio delle Provincie Lombarde
GUIDO ENRICO MONTANARI, SAN PAOLO COMPANY HISTORICAL ARCHIVE
Papers on the staff of the Italian Commercial Bank (1894-2001)
ILARIA BIBOLLET, 1563 FOUNDATION FOR ART AND CULTURE OF THE COMPAGNIA DI SAN PAOLO
The personnel papers of the San Paolo Banking Institute in Turin in the Historical Archive of the Compagnia di San Paolo.
SIMONE CONVERSI AND MARCO MARIZZA, ASSICURAZIONI GENERALI S.P.A. - INA ASSITALIA HISTORICAL ARCHIVE
Generali Group Archives: Two Aspects of Historiographic Enhancement. Stories of Generali employees during the Great War. Leone Ambron, general manager of INA.
CLAUDIA GROSSI, GLORIA GUIDA, ADRIANA SCALERA, BANCO DI NAPOLI HISTORICAL ARCHIVE
Ancient tasks in the eight Neapolitan public banks
MARZIANO DE PICCOLI, BENETTON GROUP
The management of personnel documents in Benetton Group
SUSANNA OREFICE, MEMORIA S.R.L.
Personnel management in an industrial-sized farm: Maccarese spa
MARTINA BURAN AND PAOLA PISATI, PORT AUTHORITY OF VENICE
The workers of the Port of Venice: reorganization and enhancement of personnel files
FRANCESCA TRAMMA, CORRIERE DELLA SERA RIZZOLI FOUNDATION
Let's put it on the Personal: a century of stories in the Corriere della Sera archive
ILARIA SUFFIA, CATHOLIC UNIVERSITY OF THE SACRED HEART, MILAN
From registers to research: the workforce of Breda Ferroviaria and Siderurgica in the first half of the twentieth century
CLAUDIA CERIOLI, ANSALDO FOUNDATION
Personnel papers in the Ilva Archive
CAROLINA LUSSANA, DALMINE FOUNDATION
SILVIA JUNE, ASSOCIATION PAST NEXT
Valuing personnel records: the archive of the Dalmine Foundation
FRANCESCO VIGANO ', SME HISTORICAL ARCHIVE - SDF COMPANY
The series of files of the staff of the SAME Historical Archive
OCTOBER 22nd, 2015
Special archive set up on the occasion of the presentation of the United Colors of Benetton 'A COLLECTION OF US' to international fashion media
JUNE 15-16th, 2015
Speech during the ICA SBA conference 'CREATING THE BEST BUSINESS ARCHIVE - ACHIEVING A GOOD RETURN ON INVESTMENT', held at FONDAZIONE PIRELLI in Milan with the paper: 'THE BENETTON ARCHIVE: PROBLEMS AND SOLUTIONS INTEGRATING DATABASES AND ARCHIVES'.
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